WHAT IS LYST SHOP?

We meet the customer exactly where they are, transforming fashion discovery into a seamless journey from inspiration to purchase.

Through our direct integration, Lyst Shop partners benefit from real-time synchronisation of catalogue data and order placement, leading to higher conversion rates and a shorter path to purchase. Partners also enjoy improved branding and visibility on Lyst, alongside shared access to customer marketing data (subject to opt-ins).

Lyst Shop is currently available in the US and UK with further international expansion planned.

No Affiliate Network Required

While our affiliate model focuses on directing traffic to your site, the Lyst Shop model enables customers to purchase your products directly on Lyst.com. This is powered by a direct integration that requires no affiliate network, reducing technical friction and eliminating third-party tracking dependencies.

Direct-to-Partner Commercial Model

The Lyst Shop model is designed to maximize your net margin. By removing the technical and financial requirements of an affiliate network, we provide a more transparent, direct-to-consumer pathway that keeps your data—and your revenue—within your own ecosystem.

 

KEY BENEFITS

• Complete Brand Autonomy 
• AI-Optimised Journeys to target High-Intent customers
• Optimised Conversion & UX
• Funded Customer Acquisition
• Performance Driven Revenue

HOW IT WORKS 

Lyst Shop works seamlessly with your existing tech stack and product catalogue structure, with pre-built connectors to make integration easy.

By integrating with leading e-commerce platforms, Lyst unifies your product data and ensures inventory accuracy across our marketplace. Because all orders placed via Lyst are injected directly into your existing e-commerce system, your fulfilment and reporting remain centralised. There is no need for external dashboards, cookies, or third-party tracking; your performance reporting lives exactly where you already access it.


Supported Platforms

 

Lyst Shop works with two main services: Merchant dashboard (Lyst Violet Connect), for integrations and placing orders, and Stripe, for payments.

Catalogue Sync:
Once the integration is complete we will receive ‘webhook’ events from the Merchant Dashboard. These tell us about any changes to your products (e.g. stock or price).
Our systems then update your products accordingly, so customers will see the most up to date information about your inventory.

Placing Orders:
When a customer buys an item, we use an API to create a confirmed order directly in your e-commerce system for you to fulfil.

Returns & Refunds:
You process in your existing system, our API will trigger the return of funds to the customer with confirmation.

Get in touch: For more information or support with your integration, reach out to our Partnerships team at [e-mail].